PM Assignments

Global MLM Software Product Strategy

MCS · PM intern

For MCS's Global MLM Software, do market research, personas, feature prioritisation, a 12-month roadmap, user stories, wireframes, KPIs and a deck.

Dear Candidate,

Thank you for your interest in the Product Management Intern position at MCS.

As part of our selection process, we have designed a set of tasks to evaluate your knowledge, creativity, and strategic thinking in product management. These tasks are critical as they reflect real-world scenarios and challenges that you will encounter while working on product management for MCS.

Completing these tasks will not only showcase your technical skills but also your ability to align product strategies with business objectives, understand customer needs, and drive product success. Your performance on these tasks will give us valuable insights into your readiness to contribute to our product team and help us achieve our growth goals.

Why Should You Complete this Task

As we receive hundreds of applications, it is essential that you complete this task diligently to stand out among the crowd. If you are not able to complete all the sections, that is fine. However, do put your honest efforts and complete whatever you can and submit. Your efforts will not go in vain if you are selected. We offer:

  • Opportunity to work with experienced founders
  • Zero office politics
  • Competitive pay
  • Access to premium product management tools and resources
  • Opportunities for professional growth and development

Below are the tasks we would like you to complete for one of our SaaS Products. Please below below URL of the website:

https://www.globalmlmsolution.com

You can try the free demo of the software product from the website. You can explore the Admin and Member Dashboard of Unilevel MLM Software, after submitting the try free demo form.

Task 1: Market Research and Analysis

Description: Conduct a market analysis to identify key trends in the MLM software industry. Identify top competitors and analyze their strengths and weaknesses. Provide insights into potential opportunities and threats in the market.

Deliverables:

  1. A market analysis report highlighting key trends.
  2. A competitor analysis identifying strengths and weaknesses.
  3. Insights into opportunities and threats.

Task 2: Customer Persona Development

Description: Develop detailed customer personas for different types of MLM business owners (e.g., small startups, large enterprises). Include demographic information, pain points, needs, and behavior patterns.

Deliverables:

  1. Three detailed customer personas with demographic information.
  2. Pain points, needs, and behavior patterns for each persona.

Task 3: Feature Prioritization

Description: Review a list of potential features for Global MLM Software. Ensure you don't include features which are already available in Global MLM Software. Understand the existing version of Global MLM Software and identify the gaps. Prioritize the features based on customer needs, market trends, and business goals. Justify the prioritization with clear reasoning and data.

Deliverables:

  1. A prioritized list of features.
  2. A brief explanation of the prioritization process.

Task 4: Product Roadmap Creation

Description: Based on the features prioritized in Task 3, Develop a high-level product roadmap for the next 12 months for Global MLM Software. Include major milestones, feature releases, and timelines. Explain how the roadmap aligns with the company's strategic goals.

Deliverables:

  1. A 12-month product roadmap.
  2. An explanation of how the roadmap aligns with strategic goals.

Task 5: User Story Development

Description: Write detailed user stories for one or two key features. Include acceptance criteria and user journey maps.

Deliverables:

  1. Two user stories with acceptance criteria.
  2. User journey maps for the user stories.

Task 6: Wireframe/Prototype Design

Description: Create wireframes or a basic prototype for a new feature or improvement in the software. Use any wireframing or prototyping tool (e.g., Sketch, Figma, Balsamiq).

Deliverables:

  1. Wireframes or a basic prototype.
  2. A brief explanation of the design choices.

Task 7: Product Metrics and KPIs

Description: Identify key performance indicators (KPIs) to track the success of the product. Explain how these metrics align with business objectives and customer satisfaction.

Deliverables:

  1. A list of KPIs.
  2. An explanation of how these metrics align with business objectives.

Task 8: Presentation

Description: Prepare a presentation summarizing the findings and recommendations from the assignment. Present the market analysis, customer personas, feature prioritization, product roadmap, and go-to-market strategy.

Deliverables:

  1. A presentation deck summarizing all tasks.
  2. A brief walkthrough of the presentation.

By completing these tasks, we will assess your understanding of product management and your ability to effectively contribute to the success of Global MLM Software.

Best of luck, and we look forward to reviewing your work!