Real-World Product Management Projects

Practise product management on realistic case studies: retention, activation, North Star metrics, PRDs, market entry and post-mortems. Get AI feedback on your answer.

• Win Back Lapsed Food Delivery Users: Monthly active users are flat while new installs grow. Diagnose churn and design a win-back plan.
• Fix Activation for a B2B SaaS Tool: Only 18% of trial workspaces invite a teammate. Redesign onboarding to drive activation.
• Define a North Star Metric: The company optimises for rides booked, but driver churn is rising. Propose a better North Star.
• Launch an AI Tutor Feature: Write a PRD for an AI tutor inside a test-prep app, including evaluation and safety.
• Market Entry for a Payments App: Decide whether and how a consumer payments app should enter the small-merchant segment.
• Run a Launch Post-Mortem: A new one-click checkout increased conversion but also refunds. Write the post-mortem.