Product Management Course › Day 22

Day 22: Google Analytics 4 & A/B Testing

Gain a step-by-step understanding of GA4 and master the art of A/B testing to make evidence-based product decisions.

In this lesson

• Learning Objectives
• 1. A/B Testing: From Hypothesis to Decision
• 2. The A/B Testing Framework
• 3. How Google Analytics (GA4) Helps PMs
• Analytics Mastery Tip

Sign up free to read the full lesson.

← Day 21: Product Analytics & Metrics Foundations Day 23: Understanding APIs as a Product Manager →